Yes, I know him ... I arrived very late, I admit.

But now I have started to make good use of microformats new HTML5, to give a boost allla my professional role. Too long have been silent, or I wrote too little, it's time to change.

It 's been a week since I am dedicated to stimulate sufficient to allow Google to recognize me as the author of my works, for a few that are ... and it is curious that the rich snippets have appeared on a very old post of 2007:

Should I upgrade it, too many things have changed but the basic tips are still valid today ... even if its not enough! But no matter, what I want is to have my face near my post, which will occur more frequently. I did it in a week, not bad.

But the road is still long, many friends and colleagues younger than me (at least as far as the experience on the web), already have their own mark-ups setup properly, my laziness and my wish star "behind the scenes "I left a little 'back ...

But it's just a little late I already know how to recover if you also want appofondire the topic of microformats and rich-snippets, here are a couple links to some 'technical to read, more user-friendly guide to searching on google the words "microformats", "rich snippets" and "authorship" (if you're interested in the allocation of your intellectual works):

http://microformats.org/

http://schema.org/

http://schema-creator.org/ useful tool created by the guys at Raven to have tags ready

After Google Penguin world of SEO has changed, nothing is as before.

The techniques of low-level, such as directory submissions in general, if already had been strongly devalutate, now are next to useless.

But we can give wrong with Google?

I would say no, who now uses the old directories, remnant of the pre-search engines?
I think anyone, all open Google and look beyond what they need, and if they see a directory the old-style jump and just is not what they are looking for.

The old directories now use them only to make SEO link building low-level, but even this practice has now been rendered completely ineffective by the combined action of the last two updates to Google's algorithm, ie, the Panda (which has devalued so much directories for their poor content) and the Penguin, who punished the sites that have links from them, or has taken almost all power, thus lowering their rankings in favor of other sites linking more natural.

But these are just some of the factors that have been completely revolutionized in the last month. Indeed, also known as over-or over-optimization seo, widgets and footer links, SEO NEGATIVE, parked domains and much more ... Google is changing many things at once, so many that it is often difficult to figure out which update has been affected or advantaged.

In fact, every case is different and Penguin has not always done a great job, as written in this interesting article on WebProNews that shows how a site with great social popularity (+10,000 likes of facebook, +15,000 followers on Twitter, etc ...) has been hit by the Penguins, probably because it has distributed free to its users a theme and a widget for Wordpress with a link to their site. This type of links have been taken very targeted, often unfairly because they come from old themes and widgets created even before the invention of the rel = "nofollow".

This poses a big problem for those who must manage the visibility of a site with a long history.

Even links of 5-6 years or more, which until recently were passing "link juice" (power) now maybe they are having a great disadvantage.

The OLD SEO is dead, long live SEO NEW!

At this point, the activities best be made:

LINK PROFILING
It 's the first step to see if you have the "clear conscience" and not take risks for the future. It is basically to obtain the profile of the backlinks of your site, ie the list of sites / urls that link to you.

After the "death" yahoo showed that almost all the backlinks for free, new alternatives to explore their links are with his SEOmoz Opensiteexplorer , MajesticSEO and, not that the most complete free Google Webmaster Tools , as also written to use this 'Finally, you must demonstrate that they have access and ownership of the site by placing a file in your domain, or using other means of verification, but should absolutely do it because you might have some unpleasant messages from Google that await you ...

Majestic also allows you to have a free report if you check backlinks on the site, do not miss it, go to free reports!

Actually there are other tools that I use for backlinks profiling, but speak of these very early in the new blog I'm Creado purpose and that will be called WM Tools Reviews , now empty but wait a few days.

But back to us: to demonstrate the differences in results of the three tools, here's a practical example of what appeared to me looking for backlinks of a site:

Open Site Explorer 785 unique domains that link to your site
Majestic 746 unique domains that link to your site
Google Webmaster Tools 1249 unique domains that link to your site

As you can see, the difference is remarkable. Besides, with all the datacenters that, who better than Google can know the backlinks of a site?

Pruning LINK

After that one has in hand a list of backlinks of your site, you can go to the actual cleaning, even "pruning" of bad links, as in English was called "pruning".

It's about understanding which links are good and which are best removed by contacting the webmasters if needed and follow basic guidelines such as these , coming from the blog of Bruce Clay, a noted expert in the field.

The link pruning certainly deserves a more thorough discussion, because it changes case by case, maybe I will cover this in any subsequent intervention.

Little tip: if you have cleaned up the links of your sites, you can go to google webmaster tools and make "fetch as Googlebot" followed by a nice "Resubmit to index". In case you have removed the links site-wide (all pages on the site, or column in the footer for example), select the option to re-send all the pages in Google. This should accelelare the crawling, ie the passage of the Googlebot, and speed up the whole process.

LINK Prospecting

Among the "new terms" appeared recently in the world of SEO there is also this, especially important if you have done a lot of cleaning links: in this case, your site may suffer from lack of links and consequently decrease their positions.

Here there is only one remedy: an injection of fresh links QUALITY '.

To do this, now it makes a nice "prospecting link" which is nothing more than the sum of techniques aimed at creating backlinks high quality, dedicated and highly customized searches, which become more and more to build relationships, rather than in complete Automatic modules.

To make a good link for a prospecting site must analyze all the possibilities of links, and these vary from time to time. Soon I will write some practical case, just to give a concrete example.

You have great intuition and imagination to work, but there are some standard steps that can be applied to all, here are a couple:

1. analyze the backlinks of the opponents (and try to get the same good links, avoiding the baddies!)
2. assess whether the site can be entered in any association or portal based on its argument (for businesses, always ask for a link to the website of its chamber of commerce, associations of which you are a member, portals to the region and province, etc. ... )
3. technology to analyze the site and enroll in the portals, if possible (sites showcase CMS like Joomla or Drupal Sites with HTML / CSS validated , sites developed in HTML5 , etc ...)
4. ... And many other similar techniques.

But these are mid-level technical, not too advanced (also depends on how they performed, largely the former).

The best technique is always only one: to create good content and spread them in the right way!

So you will make everyone happy: your visitors, Google and yourself!

It is the revenge of the animal world to mankind, maybe it was! And it's not even the Linux penguin, unfortunately ...

No, the fact is that on April 24 Google has implemented its new algorithm called "Penguin", dedicated to hit the sites spammosi, the over-seo, the matrices of links created especially for the location and other factors.

My blog has not been touched by the algorithm, its contents were clearly valid in its path ... but so I can not say all of my sites, or my customers.

Warning, this is not so heavy a penalty as those recently arrived at many sites and links that were limited to non-natural or sale thereof. It 's something different, you want to hit their sites too oriented positioning and low quality content.

And up to here we are, in fact some of my sites affected were actually little more than a parked domain, so nothing to say. But some definitely not, I did not deserve this loss of visibility (for some keys are passed from 1 ° to 3 ° or 4 ° results page).

Penguin has unfairly penalized my site, what can I do?

Matt Cutts, Google's official spokesperson for technical communications, says that the algorithm is not perfect and may have hit sites that are not supposed to touch, so he invites users who have felt unfairly penalized to fill out a form for review of site, which can be found here

But, before jumping to fill out the form, make sure that your site has not been penalized CORRECTLY, andandovi always good to read the Google guidelines for webmasters .

If you survived the Panda, careful not to make you hit the penguin!

I am subscribed to several newsletters, SEO, SEM, and marketing and promotions from time to time I get incredible new systems or software that links machines magically push the engines on your site, all guaranteed.

But is that really so?

Of course, whatever is true that donkeys fly (some would say).

It 'easy to be seduced by promises of easy rankings and earnings, but with great caution must be able to be wary of how many systems have "bombproof". There are, especially if you addentri in gray or blak hat-seo ...

There are systems rather dangerous, potentially dangerous or completely useless at best.

One of these is LinkAloha 2.0 .... I do not know the version 1, but this has left me very, very puzzled.

The website offers an automatic generation of links to pay (which is already 2 words that Google just do not like, I mean automatic payment), according to them infallible.

What intrigued me because the inscriptions were blocked, was now opened for 250 new users, and so I took the opportunity to sign up and see a little 'inside, I'm always curious to know where you hide the "bluff" or trap for seo chickens, always and inevitably present in these offers "automatic".

In fact, despite all the fine words of its creator about the flood of links built with performance "natural" networks of blogs and sites of active article marketing for years, and authoritative.

Hahahahahahaha.

Laughter is mandatory, as the creator of the site contradicts himself with his own video presentation, which, if analyzed carefully, you will understand that using LinkAloha is dangerous!

Here's the video: http://www.youtube.com/watch?v=Yt-XzLoTrWk

At minute 9:21 you can see the reports generated by LinkAloha, here is a zoom:

The urls that you see at the bottom are where the links were magically inserted.

Since I'm a curiosone, I wanted to verify the validity of the much vaunted networks "infallible."

And there are the surprises started. Oh, not so surprised ... the real surprise is that they are worse than I expected!

As you can see, the first sites listed are for article directories.
Nothing wrong with that, if done well and cared for by human moderation.

But these did not appear any of that. It seems very, very artificial, mega stores of duplicate content, and as icing are also almost all the same, see:

It would be a grave mistake to have your links on sites like these, of little or no use, with content completely fictitious. That alone made me realize that LinkAloha not for me.

But I went over, I wanted to know HOW they were dangerous. And I discovered that I am VERY.

In fact, out of 6 sites analyzed, 5 were to PR0 on / a and the pages indexed are looking better ... ZERO!

Sites completely BANNED from Google, which removed them by the Index.

Look:

Now I do not want to go back and still has no sense to have links to sites banned by Google is the worst thing you can do to your.

Offers of easy and fast online success there, I get tons of offers for seo and link building services at knockdown prices and results "guaranteed" (seeee), almost always proposed by groups of Indians or Chinese. LinkAloha does the same thing only in automatic, which is even worse.

Because the patterns of purchase automatic links to how sophisticated, can not compete with Google algorithms that sooner or later may detect and punish them severely.

As has already started to happen to LinkAloha, on the brink of the abyss before being opened to the public.

Note: In the video, the author shows how it is positioned with a key competitive thanks to its platform ... too bad that the page is placed on Hubpages.com, not on its own domain or website.

He is a suspect ... I'm afraid to use his system on itself?

I could not tell for sure, but I know for sure what to say to conclude this article of mine:

Farewell, LinkAloha!

Never say that there is a seo seo contest when did not notice, especially if it's a dude like me!

I feel sorry for Mark, because unconscious but predictable

Ah yes, the seo contest is over rings with diamonds, the organizers are in the process of selecting winners and ... it seems that many have been using black-hat and so will be disqualified!

A reliable source has confirmed to me that perhaps, with our 18 th position, we have the same opportunity to return to the top10 since we have been using incorrect or not permitted!

We hope ... in any case it was a beautiful experience, which certainly will not end here.

Well, now all good dude!

What makeityourring diamond engagement rings ?

Well, is the name of the seo contest which Advertalis, my company is participating. Or, rather, has participated since the race will end in a few hours.

In fact the arrival of the new year will mark the end of this contest, very long (lasted all 2011) and very hard-fought. The best SEO around the world battled it out with techniques more or less legal and I must say that, all things considered, though not in the top10 shall return in less than a bit 'of disqualification are satisfied with the results so far: the presence in the first pages of results for the entire duration of the race, current presence in TOP20 and especially winning minicontest "buy princess cut engagement rings online" who has already paid off enough in terms of professional pride.

But now it's time for another minicontest called cheap engagement rings for women that will end in January. We hope to do well here too!

Meanwhile, it only remains to wish all

HAPPY NEW YEAR 2012!

Now I sell cheap engagement rings for women?

, ma è il nome del nuovo mini concorso seo, solo su invito , organizzato da ShireeOdiz , designers di raffinati anelli di fidanzamento in diamanti. Well, not in the literal sense ... in fact, cheap engagement rings for women is not an offer to buy discounted rings for girls, but is the name of the new mini seo contest, by invitation only, organized by ShireeOdiz, designers of fine rings engagement diamonds. The race takes place in the biggest SEO contest called makeityourring diamond engagement rings , always organized by them.

Advertalis Our agency has just won another mini contest where you had to first position with a specific keyword and this is very very similar.

The goal is to be first on Google.com trying cheapest engagement rings for women and the end of the challenge in January 2012.

nuovi di zecca con tanto di dominio apposito, solo per raggiungere il primo posto. All seo experts and agencies invited to participate in fact have started to create pages and, sometimes, entire web sites with lots of brand new domain specific, only to reach the first place.

We too, as usual, we will do our best to achieve maximum results!

la nostra posizione nel concorso principale è recentemente cambiata in meglio , cioè dal 28 - 29° posto alla 15° posizione Last note: our position in the main competition has recently changed for the better, ie 28 to 29 th place to 15 th position ! First page of results, here we come!